Project Summary
Reinis Ozolins is a passionate PRO Drift driver who also enjoys creating content and communicating with fans on social media, generating more than 500 000 monthly viewers.
Our goal was to create a logo, identity, merch & website that represents Reinis energetic personality, agressive driving style and supportive team that surrounds him.
Our Approach
With a rapidly growing fan base, one of our foremost objectives from the outset
was to launch a merchandise line to coincide with the new drift season.
In collaboration, we crafted a narrative that delves into Reinis Ozolins’ cherished childhood dream car,
which has now been brought to life on the drift track.
Team
Jēkabs Mucenieks
Design Hacker